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If you’re looking for a soothing alternative to coffee or highly caffeinated teas, hojicha might be the perfect ritual to add to your day. This roasted Japanese green tea is known for its mellow, nutty flavor and gentle energy lift without the jitters. Unlike matcha or sencha, hojicha is low in caffeine, easy on digestion, and deeply comforting—making it a tea you can enjoy morning, afternoon, or even before bed. CAP Beauty’s Hojicha powder captures all of these benefits in a convenient, finely ground form that whisks beautifully into lattes or traditional tea.

CAP Beauty’s Hojicha offers:

 

  • It’s made from organic green tea grown in Kagoshima and Shizuoka, Japan.

  • It’s finely ground powder made from roasted sencha leaves that are upcycled.

  • Flavor profile: notes of toasted nuts, caramel, and malt. More mellow, roasted taste.

  • Lower in caffeine than coffee or matcha, making it more suitable for people sensitive to caffeine.

  • Versatile use: you can whisk it with hot water and enjoy straight, or make a latte.

General benefits of hojicha tea

 

Benefit Description
Low caffeine Roasting the leaves reduces the caffeine content, making hojicha gentler and more suitable later in the day, for people with caffeine sensitivities, children, etc. 
Gentler on digestion Because of lower bitterness / astringency and lower caffeine, hojicha tends to be easier on the stomach. 
Relaxation / stress relief Contains L-Theanine (an amino acid in green teas) which helps with calmness, along with the soothing aroma (from compounds like pyrazine produced in roasting). 
Flavor enjoyment & more frequent consumption Because hojicha is less bitter and more mellow (roasty, nutty), many people enjoy it more than more tannic green teas. That can lead to drinking more, which can mean more of the beneficial compounds. 
Antioxidants / heart health Like other green teas, hojicha has antioxidants (e.g. catechins) that help neutralize free radicals, which can contribute to reduced risk of certain chronic diseases; may help with cholesterol, blood pressure, etc. 
Mood & mental clarity Some studies show improvements in alertness, concentration, mood, possibly due to aroma plus smaller amounts of caffeine + L-Theanine. 
Good evening alternative Because less caffeine and less astringency, it can be consumed in the evening without interfering (much) with sleep. 

Whether you’re seeking a gentler source of energy, a comforting evening ritual, or a delicious way to enjoy the benefits of Japanese green tea, hojicha delivers. With its low caffeine content, soothing roasted flavor, and rich antioxidants, it’s a versatile choice that supports both wellness and enjoyment. CAP Beauty’s Hojicha makes it easy to bring this time-honored tea into your daily routine—whether whisked simply with hot water or crafted into a creamy latte. A cup of hojicha is more than just a drink; it’s a moment of calm you can savor anytime.

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